Live Bingo Advertising On TV 0

Posted on 26, November 2013

in Category Bingo Adverts, Bingo News, Gambling Adverts


Live Bingo first started life on the Better Bingo Network powered by the Virtue Fusion software and as such was able to offer live bingo presenters. However, in July of this year the network disbanded and Live Bingo closed for a short while before relaunching as part of the Dragonfish network, minus the live presenters. The brand is now advertising their wares on the small screen…

It was early hours of Sunday morning when we noticed the Live Bingo commercial on one of the Sky channels. The channel was Living or DMAX, we can’t recall which.

The commercial itself was rather tedious with a random woman popping on the screen throughout, a picture of her rather than the real person. The advert certainly focused on all the best aspects of the Dragonfish brands; free games for all and reloads on all deposits and whilst no one has won the £1 million coverall prize to date, you have to admit it is still a selling point for the complete bingo novice.

There is also reference made to the current sign up deal with the brand. Deposit £10 at the site and you will get £20 free (a 200% cash match bonus) and the choice of one of the following free gifts:

• £10 bonus cash within 24 hours
• £5 Amazon voucher emailed within one week
• £5 Love2Shop voucher posted within one week
• £5 Slots cash voucher emailed within one week

The advert looked thrown together though, was lacking a little ‘Je ne sais quoi’ that we have been spoiled with in many other commercials for online bingo brands. However, with over 350+ sites online today, Live Bingo have done well to be one of the few that are actually advertising on television – albeit not on the most popular of channels or with the best storyboard for the commercial.

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